BS in Business Administration - Marketing Online Degree from National American University Online
Basic details about this degree program:
- Degree: Bachelors
- Subject: Marketing
- School: National American University Online
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For an well-rounded business degree with a focus on current trends the Bachelor of Science in business administration with a major in marketing will prepare graduates for entry to mid-level management positions within the field. Students will have experience using the latest software, operating systems and programs in marketing and researching, evaluating and assessing current market trends with regards to local, national or international business. In addition the program will also allow students to develop their general management skills including communication, interpersonal skills, effective writing and speaking, as well as team leadership and collaborative team building.
Emphasis in the course of study will be on all aspects of marketing on the various levels including local, international and online marketing, sales and supply. Students will learn marketing strategies, how to analysis market behavior, and how to plan all aspects of marketing including project management and financial planning and budget management.